Toni Segarra: The Ads Writer (2016)
Premiere 9 Jun 2016 | Toni Segarra: un tipo que escribe anuncios | 65 min | Documentary TV Movie
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Advertising surrounds us. It is part of our lives, our memory and our culture: it is a pure reflection of our society. However, those who think and create ads are unknown people. Playing with the mechanisms of publicity as a narrative resource, we enter this medium through Spain's best creative director: Toni Segarra.